Popcaan – Great Is He Album Launch
A high-profile release event celebrating Popcaan’s album: Great Is He.
project description
Client: Four Letters London / OVO Sound
Role: DOP / Editor
Type: Event Recap / Music Launch
Overview:
A high-profile release event celebrating Popcaan’s album: Great Is He. Hosted in London and produced by Four Letters London for OVO Sound. The night brought together fans, industry insiders and collaborators for an immersive experience blending music, visuals and Caribbean influence.
I was brought on to capture the essence of the evening, from crowd moments to artist interactions and brand styling. As a Jamaican it was an honour to film one of the most influential and legendary artists to come out of the country.
I knew I had to go all out on this one, I used 3 different formats (Digital, VHS and Super 8 Film) blending all aesthetics together to highlight a memorable night. The recap was edited to reflect the spirit of the album: bold, celebratory and grounded in culture.
Highlights:
- Shot intimate moments, crowd reactions, and brand visuals throughout the venue
- Delivered high-energy recap for use across OVO Sound and artist social channels
- Featured on official platforms promoting the Great Is He campaign
More videos
Testimonials.
The photographer's eye for detail is remarkable. Every shot tells a story, and I am thrilled with the results.
Patricia Taylor
I highly recommend their videography services. They are talented, professional, and truly passionate about their work.
James Anderson
The direction provided during the shoot was top-notch. It made a significant difference in the final product.
Laura Martinez
Martin has been amazing to work with on INFRARED projects. He’s professional yet laid-back, always delivering. Martin has been key in bringing INFRARED to life.
Sham Steele - Infrared
Working with MartinMadeIt was a really enjoyable experience. I felt super comfortable throughout the shooting process. It just felt like we were having some fun and hanging out!
SageTodz
Having Martin on the team is a dream come true, to be honest. Since he's been working with DamnShaq's House our videos are honestly movies and that isn't an easy thing to do.
Damnshaq - Damnshaq's House
Working with MartinMadeIt was an absolute pleasure. Not only did he come through with smooth visuals and edits, but his professionalism was also on another level.
Goose
Martin is an absolute professional! His creative eye and attention to detail brought our event to life in the most creative way.
Kyle - Waves Party
MartinMadeIt is one of the coldest videographers I've used to date. Took my videos to the next level and always executes my vision perfectly.
Gam - GCLO-Studios
The videography services provided were exceptional. The attention to detail and creativity truly brought our project to life.
John Doe
The photographer's eye for detail is remarkable. Every shot tells a story, and I am thrilled with the results.
Patricia Taylor
I highly recommend their videography services. They are talented, professional, and truly passionate about their work.
James Anderson
The direction provided during the shoot was top-notch. It made a significant difference in the final product.
Laura Martinez
Martin has been amazing to work with on INFRARED projects. He’s professional yet laid-back, always delivering. Martin has been key in bringing INFRARED to life.
Sham Steele - Infrared
Working with MartinMadeIt was a really enjoyable experience. I felt super comfortable throughout the shooting process. It just felt like we were having some fun and hanging out!
SageTodz
Having Martin on the team is a dream come true, to be honest. Since he's been working with DamnShaq's House our videos are honestly movies and that isn't an easy thing to do.
Damnshaq - Damnshaq's House
Working with MartinMadeIt was an absolute pleasure. Not only did he come through with smooth visuals and edits, but his professionalism was also on another level.
Goose
Martin is an absolute professional! His creative eye and attention to detail brought our event to life in the most creative way.
Kyle - Waves Party
MartinMadeIt is one of the coldest videographers I've used to date. Took my videos to the next level and always executes my vision perfectly.
Gam - GCLO-Studios
The videography services provided were exceptional. The attention to detail and creativity truly brought our project to life.
John Doe
The videography services provided were exceptional. The attention to detail and creativity truly brought our project to life.
John Doe
MartinMadeIt is one of the coldest videographers I've used to date. Took my videos to the next level and always executes my vision perfectly.
Gam - GCLO-Studios
Martin is an absolute professional! His creative eye and attention to detail brought our event to life in the most creative way.
Kyle - Waves Party
Working with MartinMadeIt was an absolute pleasure. Not only did he come through with smooth visuals and edits, but his professionalism was also on another level.
Goose
Having Martin on the team is a dream come true, to be honest. Since he's been working with DamnShaq's House our videos are honestly movies and that isn't an easy thing to do.
Damnshaq - Damnshaq's House
Working with MartinMadeIt was a really enjoyable experience. I felt super comfortable throughout the shooting process. It just felt like we were having some fun and hanging out!
SageTodz
Martin has been amazing to work with on INFRARED projects. He’s professional yet laid-back, always delivering. Martin has been key in bringing INFRARED to life.
Sham Steele - Infrared
The direction provided during the shoot was top-notch. It made a significant difference in the final product.
Laura Martinez
I highly recommend their videography services. They are talented, professional, and truly passionate about their work.
James Anderson
The photographer's eye for detail is remarkable. Every shot tells a story, and I am thrilled with the results.
Patricia Taylor
The videography services provided were exceptional. The attention to detail and creativity truly brought our project to life.
John Doe
MartinMadeIt is one of the coldest videographers I've used to date. Took my videos to the next level and always executes my vision perfectly.
Gam - GCLO-Studios
Martin is an absolute professional! His creative eye and attention to detail brought our event to life in the most creative way.
Kyle - Waves Party
Working with MartinMadeIt was an absolute pleasure. Not only did he come through with smooth visuals and edits, but his professionalism was also on another level.
Goose
Having Martin on the team is a dream come true, to be honest. Since he's been working with DamnShaq's House our videos are honestly movies and that isn't an easy thing to do.
Damnshaq - Damnshaq's House
Working with MartinMadeIt was a really enjoyable experience. I felt super comfortable throughout the shooting process. It just felt like we were having some fun and hanging out!
SageTodz
Martin has been amazing to work with on INFRARED projects. He’s professional yet laid-back, always delivering. Martin has been key in bringing INFRARED to life.
Sham Steele - Infrared
The direction provided during the shoot was top-notch. It made a significant difference in the final product.
Laura Martinez
I highly recommend their videography services. They are talented, professional, and truly passionate about their work.
James Anderson
The photographer's eye for detail is remarkable. Every shot tells a story, and I am thrilled with the results.
Patricia Taylor
